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Resources
Below are some mobile ecosystem information resources:
For a quick, two-page overview of SView’s SmartMessaging service, download our SmartMessaging Data Sheet [.pdf]
The Mobile Marketing Association (MMA) is a leading industry authority and their website contains many must-read articles:
The MMA has a comprehensive mobile terminology glossary as well:
The MMA’s guide on SMS Shortcodes:
General industry best practices and guidelines from the MMA:
MMA Mobile Advertising Guidelines [.pdf]
A visual overview of mobile handset manufacturers:
Vision Mobile’s [Infographic] Top 5 Handset OEMs 2001-2010
Mobile Marketing by Cindy Krum provides an excellent overview of the mobile ecosystem.
BeWhys Marketing is a marketing and production services company that provides on-boarding expertise to help launch your SmartMessaging campaigns fast and cost effectively:
www.bewhysmarketing.comSView provides a Weekly Webinar, every Thursday at 10:00AM (PST) where we show a live product demo.
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